--- title: Who We Are | UCP Merchant Medicine --- [Skip to Content](https://www.ucpmm.com/who-we-are#page-home) [![Return to UCP Merchant Medicine homepage](https://www.ucpmm.com/hubfs/raw_assets/public/images/ucp-mm-reimagined.png)](https://www.ucpmm.com/?hsLang=en) - Solutions ▼ [UCP Consulting](https://www.ucpmm.com/ucp-consulting?hsLang=en) [Intellivisit AI](https://www.ucpmm.com/intellivisit-ai?hsLang=en) [Operating System](https://www.ucpmm.com/operating-system?hsLang=en) - [Who We Are](https://www.ucpmm.com/who-we-are) - [ROI Model](https://www.ucpmm.com/roi-model?hsLang=en) - [Thought Leadership](https://www.ucpmm.com/thought-leadership?hsLang=en) - [Symposium ↗](https://www.thesymposiumconference.com/) [Contact Us](https://www.ucpmm.com/contact-us?hsLang=en) ![Spacious Indigo Urgent Care waiting area with patients seated on modern colorful furniture.](https://www.ucpmm.com/hubfs/program-indigo-james-center-wide.jpg) Who We Are # We've served *75+ health systems.* Strategists, clinicians, operators, and technologists who have spent two decades building market-leading urgent care programs. We know what works. We've served 75+ of them. Health Systems & Scaled Operators ## A network built on *trust and results.* Beyond our Modern Urgent Care Center builds, UCP Merchant Medicine has partnered with health systems and scaled operators across 40+ states, to consult on strategy, implement Intellivisit, or drive performance improvement across existing urgent care networks. Hover over a state to see our partners. Loading map... Our Partners Hover over a highlighted state to see UCP's health system partners in that region. Coverage Active client relationships No current engagement Also active 🇺🇸National 🇨🇦Canada 40+ states with client engagements Map shows confirmed public clients. Some engagements are confidential. | State | Client | Services | | --- | --- | --- | | Alaska | Providence Health and Services | Executive Alignment, Strategic Planning, Operations Diagnostic | | Alabama | Tallassee Community Hospital | Executive Alignment, Strategic Planning | | Arizona | Banner Health | Strategic Planning, Operations, Marketing | | California | Cottage Health | Executive Alignment, Strategic Planning, Modern Urgent Care Deployment | | Exer Urgent Care | Executive Alignment, Strategic Planning, Operations Diagnostic, Intellivisit | | | Marque Urgent Care | Executive Alignment, Strategic Planning | | | Montage Health | Executive Alignment, Strategic Planning, Modern Urgent Care Deployment, Intellivisit | | | Providence Health and Services | Executive Alignment, Strategic Planning, Operations Diagnostic | | | Sutter Health | Executive Alignment, Strategic Planning, Operations Diagnostic | | | Colorado | Banner Health | Strategic Planning, Operations, Marketing | | Connecticut | Yale New Haven Health | Executive Alignment, Strategic Planning | | DC | Inova Health | Executive Alignment, Strategic Planning | | Truven Health | Research Partnership | | | Florida | Femwell Medical Group | Executive Alignment, Strategic Planning | | Nemours | Executive Alignment, Strategic Planning | | | Nightlight Pediatric Urgent Care | Executive Alignment, Strategic Planning, Urgent Care Development | | | Georgia | Apple Care | Strategic Planning, Operations Leadership, Marketing | | Floyd Health System | Executive Alignment, Strategic Planning | | | Iowa | UnityPoint Health | Executive Alignment, Strategic Planning, Modern Urgent Care Deployment, Intellivisit | | Idaho | MultiCare Health System | Executive Alignment, Strategic Planning, Modern Urgent Care Deployment | | Illinois | JD Power & Associates | Executive Alignment, Strategic Planning, Operations Leadership, Urgent Care Development | | Medcor | Executive Alignment, Strategic Planning | | | Northwestern Medicine | Executive Alignment | | | OSF Healthcare | Executive Alignment, Strategic Planning, Modern Urgent Care Deployment, Intellivisit | | | Southern Illinois Healthcare | Executive Alignment, Strategic Planning, Operations Diagnostic, Urgent Care Development | | | Indiana | Falcon Legacy | Research, Executive Alignment, Strategic Planning | | Parkview Health | Executive Alignment, Strategic Planning | | | Kansas | Salina Regional | Executive Alignment, Strategic Planning, Operations Diagnostic | | Kentucky | Bon Secours Mercy Health | Operations Diagnostic | | Louisiana | Daniels Clinic | Executive Alignment | | Ochsner Health System | Strategic Planning, Marketing | | | Schumacheer Group | Executive Alignment | | | Massachusetts | Atrius/Harvard Vanguard | Executive Alignment, Strategic Planning | | Berkshire Health | Executive Alignment, Strategic Planning, Operations Diagnostic | | | Beth Israel/Lahey Health | Executive Alignment, Strategic Planning, Urgent Care Development | | | CMIPA | Executive Alignment, Strategic Planning, JV Facilitation | | | Cooley Dickinson | Executive Alignment, Strategic Planning, Urgent Care Development | | | Partners/Mass General/The Brigham | Executive Alignment, Strategic Planning, Pre-Post Merger Integration, Interim Management | | | Southcoast Health | Executive Alignment, Strategic Planning, Operations Diagnostic, Urgent Care Development | | | Sturdy Memorial | Executive Alignment, Strategic Planning, Operations Diagnostic, Urgent Care Development | | | Tufts Health Plan | Executive Alignment, Strategic Planning | | | Maryland | Bon Secours Mercy Health | Operations Diagnostic | | Righttime | Executive Alignment, Strategic Planning, Operations Diagnostic | | | Tru Health Now | Executive Alignment, Strategic Planning, Modern Urgent Care Deployment, Intellivisit | | | Maine | Central Maine Healthcare | Executive Alignment, Strategic Planning, Urgent Care Development | | Minnesota | EPPA/The Urgency Room | Executive Alignment, Strategic Planning, Operations Diagnostic | | HealthPartners | Executive Alignment, Strategic Planning | | | Northfield Hospital | Executive Alignment | | | Northstar Physician Network | Executive Alignment | | | North Carolina | Atrium | Executive Alignment, Strategic Planning, Operations Diagnostic | | Medcare Urgent Care | Strategic Planning, Marketing | | | New Hampshire | Wentworth Douglass | Executive Alignment, Strategic Planning, Operations Leadership, Urgent Care Development | | New Jersey | Hunterdon Health | Executive Alignment, Strategic Planning, Urgent Care Development | | New York | AEA Investors | Research, Strategic Planning | | Citi Investment Research | Research, Advisory Services | | | Oneida Nation | Executive Alignment, Strategic Planning | | | Ohio | Bon Secours Mercy Health | Operations Diagnostic | | TriHealth | Executive Alignment | | | Oklahoma | INTEGRIS Health | Executive Alignment, Strategic Planning, Modern Urgent Care Deployment, Intellivisit | | Oregon | MultiCare Health System | Executive Alignment, Strategic Planning, Modern Urgent Care Deployment | | Providence Health and Services | Executive Alignment, Strategic Planning, Operations Diagnostic | | | Pennsylvania | Jefferson Health | Executive Alignment, Strategic Planning, Modern Urgent Care Deployment, Intellivisit | | Paratek | Executive Alignment, Strategic Planning | | | Penn Medical/Lancaster General | Executive Alignment, Strategic Planning, Urgent Care Development | | | UPMC | Executive Alignment | | | South Carolina | Atrium | Executive Alignment, Strategic Planning, Operations Diagnostic | | Bon Secours Mercy Health | Operations Diagnostic | | | Tennessee | Vanderbilt University Medical Center | Executive Alignment, Strategic Planning, Operations Diagnostic, Urgent Care Development | | Vanguard Health | Executive Alignment | | | Texas | Texas Health Resources | Executive Alignment, Strategic Planning, Operations Diagnostic, Modern Urgent Care Deployment | | Texas Healthcare | Executive Alignment | | | Virginia | Bon Secours Mercy Health | Operations Diagnostic | | Carilion Clinic | Executive Alignment | | | Inova Health | Executive Alignment, Strategic Planning | | | Tru Health Now | Executive Alignment, Strategic Planning, Modern Urgent Care Deployment, Intellivisit | | | Truven Health | Research Partnership | | | Washington | MultiCare Health System | Executive Alignment, Strategic Planning, Modern Urgent Care Deployment | | Providence Health and Services | Executive Alignment, Strategic Planning, Operations Diagnostic | | | Wisconsin | Marshfield Clinic | Executive Alignment, Strategic Planning | | Canada | St. Elizabeth Health Care (Toronto) | Executive Alignment | | US National | CareSpot | Strategic Planning, Marketing | | Catholic Health Initiatives | Executive Alignment | | | Walgreens | Research | | What We Build ## Real programs. *Real spaces.* Every clinic below was designed, launched, and optimized by UCP Merchant Medicine. - ![Patient and child approaching Indigo Urgent Care front desk inside James Center.](https://www.ucpmm.com/hubfs/program-indigo-james-center-1.jpg) Indigo James Center - ![Welcoming MoGo Urgent Care lobby with colorful seating, floor lamps, and branded signage.](https://www.ucpmm.com/hubfs/program-mogo-montage-health.jpg) MoGo / Montage Health - ![Texas Health Breeze reception desk with two staff members and colorful waiting area.](https://www.ucpmm.com/hubfs/program-texas-health-breeze.jpg) Texas Health Breeze - ![Modern Indigo Urgent Care waiting area with blue chairs and large street-facing windows.](https://www.ucpmm.com/hubfs/program-indigo-wallingford.jpg) Indigo Wallingford - ![Modern Cottage Urgent Care reception area with front desk and bright waiting space.](https://www.ucpmm.com/hubfs/program-cottage-urgent-care.jpg) Cottage Urgent Care - ![AllSet Urgent Care grand opening ribbon cutting with staff and leadership celebrating](https://www.ucpmm.com/hubfs/program-allset-grand-opening.jpg) AllSet: Grand Opening, Norman OK ### Our Mission To make high-performing Modern Urgent Care accessible to every health system in America. Patients deserve better access. Providers deserve better tools. Health systems deserve programs that generate real financial value. ### Our Commitment At close of Phase 2, choose: take full ownership with Intellivisit and the UCP playbook, or keep UCP as your permanent embedded partner. Same performance standard either way. Our Values ## The principles that guide every engagement - ### Urgency in Everything We move at the speed of the problems we solve. Urgent care is urgent, and our commitment to results is too. - ### Outcomes Over Outputs We count patients served, minutes saved, and dollars returned to your mission. Not slide decks. - ### Partnership, Not Projects We embed, build, and transfer complete capability to your team, or stay on permanently. Built for whichever path fits. - ### Evidence-Based Decisions Every recommendation is grounded in data, Intellivisit analytics and two decades of urgent care benchmarks. - ### Permanent Improvement We build systems that keep improving after we're gone. Intellivisit ensures continuous, automatic progress. - ### Relentless Innovation The market moves fast. We invest in R&D so our partners always have what's next before competitors do. ### 75+ health systems have trusted us with their urgent care programs. Want to understand what that looks like for yours? Let's talk. [Schedule a Conversation](https://www.ucpmm.com/contact-us?hsLang=en) Our History ## Two decades of building what works 1. 2008 ### 1st Symposium Merchant Medicine Hosts the first Symposium strategy conference for Urgent Care leadership. 2. 2013 ### Intellivisit AI Founded Intellivisit founded one of the earliest AI Platforms serving healthcare. 3. 2015 ### UCP Founded UCP founded to transform the industry to the Modern Urgent Care model. 4. 2017 ### UCP & Intellivisit Partner The industries leading consultancy for Urgent Care teams with AI technology for care redesign. 5. 2018 ### UCP Launches first Epic client UCP launches Montage Health integrating Intellivisit within Epic across MoGo Urgent Care. Now an Epic Showcase App. 6. 2019 ### UCP acquires Merchant Medicine UCP acquires the leadership strategy conference focused on Urgent Care entering the 11th annual event. 7. 2021 ### UCP Merchant Medicine & Intellivisit Merger Complete Bringing together the nations premier consultancy with AI orchestrating the Modern Urgent Care. 8. 2025 ### Intellivisit Crosses 1M Annual Encounters Scaling past one million annual patient encounters in urgent care, and combining benchmarking data across our 75 Health System clients. 9. 2026 ### 18th Annual Symposium UCP Merchant Medicine hosts our 18th Annual Symposium conference for strategy leaders across Urgent Care in Nashville Aug 31-Sept 2. Leadership ## Driven by *outcomes.* - ![Headshot of Brandon Robertson](https://www.ucpmm.com/hubfs/headshot-brandon-robertson.jpg) ### Brandon Robertson Founder & President Bio → - ![Chris Lukasiak](https://www.ucpmm.com/hubfs/headshot-chris-lukasiak.jpg) ### Chris Lukasiak Chief Executive Officer Bio → - ![Headshot of Dante Richardson, MD](https://www.ucpmm.com/hubfs/headshot-dante-richardson.jpg) ### Dante Richardson, MD Medical Director Bio → - ![Headshot of Deanette Sisson](https://www.ucpmm.com/hubfs/headshot-deanette-sisson.jpg) ### Deanette Sisson Chief Clinical Officer Bio → - ![Headshot of Lance Fusacchia](https://www.ucpmm.com/hubfs/Lance%20Fussachia%20pic.jpeg) ### Lance Fusacchia CFO Bio → - ![Headshot of Josh Russell, MD](https://www.ucpmm.com/hubfs/headshot-josh-russell.jpg) ### Josh Russell, MD Chief Medical Officer Bio → - ![Headshot of Leah Broussard](https://www.ucpmm.com/hubfs/Leah%20Broussard.jpg) ### Leah Broussard Chief Strategy Officer Bio → - ![Headshot of Scott Papador](https://www.ucpmm.com/hubfs/Scott%20Papador_pic.jpg) ### Scott Papador Chief Technology Officer Bio → × ![Headshot of Brandon Robertson](https://www.ucpmm.com/hubfs/headshot-brandon-robertson.jpg) ## Brandon Robertson Founder & President [LinkedIn Profile](https://www.linkedin.com/in/brandon-j-robertson-mba) Brandon J. Robertson is Founder and President of UCP Merchant Medicine. He formed UCP Merchant Medicine in 2015 and has sought to create opportunities for health systems to thrive in the ever-changing healthcare consumerism space with focus in the on-demand care industry. For the last decade, Brandon has advised hundreds of leaders on approaches and models to optimize patient experience and throughput. To date, 150 urgent care centers utilize the UCP Merchant Medicine model and produce 34-minute average door-to-door times and Net Promoter scores in the 90s. Brandon’s expertise is in healthcare consumer centric modern urgent care, virtual care, and occupational health services. He is an expert in artificial intelligence applications for healthcare as well as Six Sigma and Lean methodologies. Brandon holds an MBA from the University of Colorado with emphasis in Healthcare Administration. × ![Chris Lukasiak](https://www.ucpmm.com/hubfs/headshot-chris-lukasiak.jpg) ## Chris Lukasiak Chief Executive Officer [LinkedIn Profile](https://www.linkedin.com/in/chris-lukasiak-8a564118/) Chris Lukasiak is Chief Executive Officer of UCP Merchant Medicine. He is a transformational leader in the healthcare technology space, known for his track record of scaling successful health tech companies. With over two decades of experience, Chris has played pivotal roles in four high-growth organizations, across diverse healthcare segments—including telehealth, population health, care coordination, and electronic health records. His background spans a unique blend of commercial and operational leadership most recently as Chief Growth Officer at Access TeleCare. His work in provider and payer businesses expanding market presence and integrating acquisitions in high growth businesses uniquely positions UCP Merchant Medicine for scaling to meet our customer’s needs. In similar organizations from Experian Health and My Health Direct in the care coordination space, and Phytel which became the commercial engine for IBM Watson Health in the population health arena, as well as Allscripts in the EHR space, Chris has developed high-performance teams delivering operational excellence. A visionary strategist, he is rooted in a hands-on, data-informed approach to grow businesses shaping the future of healthcare delivery. × ![Headshot of Dante Richardson, MD](https://www.ucpmm.com/hubfs/headshot-dante-richardson.jpg) ## Dante Richardson, MD Medical Director [LinkedIn Profile](https://www.linkedin.com/in/dante-richardson-m-d-5612a811/) Danté Richardson MD is Chief Medical Officer of UCP Merchant Medicine. Dr. Richardson collaborates with health system leadership to recommend, institute and codify retail urgent care solutions to addresses changes in patient expectations, demographics, scope of practice challenges, financial viability, patient care and integration. Dr. Richardson has created Chief Complaint, Documentation and Coding courses for Advanced Practice Providers and Medical Assistants to optimize their performance in Urgent Care. He led in the design of the user interface for clinical AI. Dr. Richardson is actively involved in the curation of a clinical AI model, medical data and question set. Dr. Richardson is board certified in Family Medicine, a certified Medical Review Officer, and a certified DOT Medical Examiner. He is a graduate of the University of Maryland and Spartan Health Sciences University. × ![Headshot of Deanette Sisson](https://www.ucpmm.com/hubfs/headshot-deanette-sisson.jpg) ## Deanette Sisson Chief Clinical Officer [LinkedIn Profile](https://www.linkedin.com/in/deanettesisson/) Deanette Sisson is Chief Clinical Officer at UCP Merchant Medicine. Prior to joining UCPMM, Deanette served as Chief Nursing Officer at Trinity Health’s Saint Agnes Medical Center in Fresno, CA and previously held the positions of VP of Clinical Services and CNO at Kettering Medical Center in Dayton, OH. Deanette spearheads UCPMM's efforts to lead health systems through the personnel resourcing challenges endemic to the industry today by providing them with the tools to develop robust Medical Assistant-level support teams. This includes teaching the modern urgent care model and enhancing patient experience; ensuring strong clinical capabilities; cultivating a purpose-driven culture within MA-level support teams; and building education curricula to support all of these outcomes. Deanette is a highly effective, resourceful health care executive with proven expertise in achieving organizational goals through engaging and empowering team members and helping them develop as leaders. She provides an acute understanding of the staffing challenges faced by health systems, and successful strategies that can be deployed to UCPMM clients. Deanette holds a Masters of Science in Nursing with a leadership emphasis from Walden University. × ![Headshot of Lance Fusacchia](https://www.ucpmm.com/hubfs/Lance%20Fussachia%20pic.jpeg) ## Lance Fusacchia CFO [LinkedIn Profile](https://www.linkedin.com/in/lance-fusacchia-7a108b9/) Lance Fusacchia is a seasoned Chief Financial Officer with numerous successful outcomes at privately held companies throughout his career. He is a growth oriented financial, strategic, and operational leader. × ![Headshot of Josh Russell, MD](https://www.ucpmm.com/hubfs/headshot-josh-russell.jpg) ## Josh Russell, MD Chief Medical Officer [LinkedIn Profile](https://www.linkedin.com/in/joshua-russell-md/) Dr. Russell has a rare combination of both clinical and industry leadership experience. He previously served in the Chief Medical Officer role with a multi-state telehealth service before joining UCP-Merchant Medicine. He currently provides clinical oversight for Intellivisit, leading a clinical and technical team to refine and improve the machine learning/AI “brain” behind Intellivisit–software that’s been used in over 700,000 Urgent Care (UC) encounters to date. Additionally, Dr. Russell has been a leader in UC education and publishing with nearly a decade of medical podcasting and instructional video creation credits under his belt. He currently serves as an editor with EM:RAP, creating the CorePendium and UCMax products. Dr. Russell is the emeritus editor-in-chief of the *Journal of Urgent Care Medicine, t*he world's only peer-reviewed Urgent Care journal,and has attained board certification in Medical Editing in the Life Sciences (ELS). Clinically, Dr. Russell maintains an active and varied clinical practice ranging from telehealth to hospice to urgent care and emergency medicine. He is currently clinically board certified in both EM and Palliative Care. He is a fellow of CUCM, AAEM, and ACEP and has served in patient care and medical director roles in EM and UC for 15 years. Dr. Russell also holds a master’s in clinical research and has co-authored over a dozen peer-reviewed publications. He is data-driven and brings experience and passion for improving the quality of patient care through clinical metric development. He has been a frequent guest lecturer and keynote speaker at various domestic and international academic conferences. × ![Headshot of Leah Broussard](https://www.ucpmm.com/hubfs/Leah%20Broussard.jpg) ## Leah Broussard Chief Strategy Officer [LinkedIn Profile](https://www.linkedin.com/in/lbroussard8/) Leah Broussard is Chief Strategy Officer at UCP Merchant Medicine. Over the course of her career, Leah has collaborated with health systems and medical groups across the United States, focusing on a broad spectrum of urgent care operations, including market analytics, performance benchmarking, site selection, budgeting, finance, center development, clinic layout and design, contract and vendor management, operational diagnostics, and marketing programs. With hands-on experience since 2010, Leah is instrumental in conceptualizing, evaluating, and enhancing urgent care operations. Prior to joining the UCP Merchant Medicine team, Leah was Director of Operations for MHM Urgent Care in New Orleans, Louisiana, which has since become part of Ochsner Health System. During her tenure, she worked alongside MHM executive leadership to grow an extensive urgent care platform from concept to fully operational sites. Leah is a Biology and Medical Humanities graduate of Baylor University and holds a Master of Science in Health Care Management from the University of New Orleans. × ![Headshot of Scott Papador](https://www.ucpmm.com/hubfs/Scott%20Papador_pic.jpg) ## Scott Papador Chief Technology Officer [LinkedIn Profile](https://www.linkedin.com/in/scott-papador-0b7908244/) John Scott Papador is an accomplished healthcare technology leader with deep expertise in cloud-based SaaS platforms and digital health solutions. As Co-Founder and CTO of MyHealthDirect (2007-2019), he architected a pioneering cloud-based healthcare scheduling platform that transformed patient access across major health plans and health systems nationwide. He successfully led the company through strategic acquisition by Experian Corporation, managing technical due diligence and integration planning. Papador's healthcare technology expertise encompasses enterprise software architecture, HIPAA compliance, EHR integration, and scalable SaaS solutions for provider networks. He has built high-performing engineering teams, established security protocols meeting healthcare industry standards, and delivered digital transformation initiatives for Fortune 500 healthcare clients including GE Medical Systems. His technical competencies include cloud infrastructure, healthcare interoperability, product development lifecycle management, and AI integration with modern platforms, positioning him as a strategic technology executive in the healthcare sector. Board of Directors ## The board behind *the mission.* - ![Headshot of Jay Mason](https://www.ucpmm.com/hubfs/JayMason.jpeg) ### Jay Mason Board Chair & Intellivisit Co-Founder - ![Headshot of Luke Peterson](https://www.ucpmm.com/hubfs/headshot-luke-peterson.jpg) ### Luke Peterson Board Member & UCP Co-Founder - ![Headshot of Kate Lovrien](https://www.ucpmm.com/hubfs/Kate%20Lovrien.jpeg) ### Kate Lovrien Board Member & UCP Co-Founder - ![Headshot of Drew Palin, MD](https://www.ucpmm.com/hubfs/headshot-drew-palin.jpg) ### Drew Palin, MD Board Member ## Ready to meet the team? Schedule a discovery call and let's explore what's possible for your urgent care program. [Schedule a Conversation](https://www.ucpmm.com/contact-us?hsLang=en) UCP Merchant Medicine Powered by Intellivisit Strategy, execution, and AI-powered optimization for health systems building or transforming Modern Urgent Care programs. 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