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UCP Consulting

Full-service
urgent care
transformation

From market strategy through program launch and permanent optimization, designed to deliver results from day one and keep improving indefinitely. Three phases. One integrated engagement.

Our Approach

Not a project.
A partnership.

Three integrated phases, strategy, execution, and permanent operating model.

01
Phase One

Strategy

Before a site is selected or hire is made, UCP builds the foundation everything else stands on, the right program, right markets, right model, calibrated to your health system and financial objectives.

Market Opportunity Analysis
Competitive mapping, demographic and socioeconomic analysis, patient flow modeling, payer mix assessment, and service gap identification across target geographies. We tell you where to compete and where to avoid.
Financial Modeling & Pro Forma
Build-vs-buy-vs-partner analysis, volume ramp projections, capex and opex planning, breakeven modeling, and multi-year ROI timelines calibrated to your specific market and payer environment.
Service Line & Clinical Model Design
Scope of service definition, acuity range and exclusion criteria, specialty integration pathways, staffing model selection, and the 15 Features of Modern Urgent Care applied to your program design.
Site Selection & Network Planning
Location scoring methodology, trade area analysis, visibility and access criteria, co-location and co-branding opportunities, and multi-site network density optimization to maximize patient capture and minimize cannibalization.
Positioning & Brand Strategy
Consumer positioning relative to retail, independent, and competitor health system urgent care options. Naming architecture, patient communication strategy, and the market identity that makes your program the obvious first choice.
Governance & Organizational Design
Reporting structure, leadership model, accountability frameworks, and the organizational architecture that gives your program the authority and resources it needs to perform independently within the health system.
02
Phase Two

Execution

UCP embeds with your team to build every operational, clinical, and technology element needed to open a program that performs from day one. We manage the complexity, and don't hand over the keys until the program is ready to win.

Operational Infrastructure Build
Workflow design, patient flow optimization, room assignment logic, scheduling system configuration, supply chain and inventory setup, and facility layout optimization for Modern Urgent Care throughput targets.
Talent Acquisition & Team Building
Medical director and leadership recruitment, physician and APP sourcing, clinical staff hiring, and non-clinical operations team build. UCP has developed a recruitment infrastructure and employer brand specifically for urgent care that accelerates hiring without compromising quality.
Clinical Protocol Development
Evidence-based order sets, clinical care pathways, scope of service protocols, quality metric definitions, peer review frameworks, and the Intellivisit clinical interview and decision support configuration specific to your program.
Training & Culture Development
The UCP Service Excellence curriculum delivered to every member of the clinical and operational team, covering patient experience standards, throughput disciplines, clinical quality expectations, and the cultural behaviors that drive 94+ NPS scores.
Intellivisit Deployment & Integration
Full Intellivisit platform deployment, EHR bi-directional integration, staff training, workflow optimization, and go-live support. The platform is configured to your clinical protocols, your payer mix, and your operational model before the first patient arrives.
Launch Management
Pre-opening marketing, community outreach, physician referral network development, soft-launch management, early-ramp performance monitoring, and the operational adjustments that ensure volume and quality both build on the trajectory the pro forma requires.
program-texas-health-breeze-entry
What We Deliver
A program where the first impression is  as good as the care.
Texas Health Breeze Urgent Care
Launch Day

We stay through the ribbon cutting , and beyond.

Grand opening day is the starting gun. UCP provides embedded management and Intellivisit AI running from day one, so performance is strong from the first patient through the door.

AllSet Urgent Care, Grand Opening, Norman, Oklahoma

program-allset-grand-opening

Ready to talk about what this looks like for your program?

Our team can scope a full engagement, strategy through operating system, in one conversation.

Schedule a Conversation →
03
Phase Three

Operating System

At the end of Phase 2, you decide how Phase 3 looks. Some health systems take full operational ownership, equipped with Intellivisit and the UCP operating playbook. Others engage UCP as a permanent embedded operating partner. Both options deliver the same standard of performance.

Permanent Embedded Management
A dedicated UCP team embedded in your program, strategic oversight, operational accountability, executive advisory. Weekly operating reviews, monthly benchmarking, quarterly strategic planning.
Intellivisit AI, Always On
Intellivisit runs as the continuous intelligence layer of your program, monitoring every operational and clinical signal, flagging issues before they become problems, and surfacing opportunities your team would otherwise miss.
Performance Benchmarking
Your program is continuously measured against internal site-level targets and the full UCP network of 75+ health system partners, giving you the most relevant urgent care benchmarks available anywhere.
Continuous Improvement Programs
Structured quarterly improvement sprints targeting specific operational, clinical, and financial metrics identified by Intellivisit data. Staff development, patient experience initiatives, and annual strategic resets keep the program from plateauing.
Learn more about Phase 3 and the Modern Urgent Care Operating System.
The Operating System is UCP's most distinctive offering, available as full management or advisory support. Explore both models.
Explore the OS →
The Modern Urgent Care Standard

15 features that define
what great looks like.

Every UCP engagement is built around the 15 features of Modern Urgent Care, a comprehensive framework covering the access, clinical, operational, and financial dimensions that determine whether a program truly performs.

Access & Convenience
Reliable & Convenient Access
Transparent, Affordable Pricing
Clinical Excellence
Safe, High-Quality Care (AI-Augmented)
Efficient & Timely Visits
Scope Clarity & First-Visit Resolution
Integration & Continuity
Seamlessly Orchestrated Patient Journey
System Integration & Care Continuity
Hybrid & Virtual Care Integration
Population & Value
Patient Acquisition & Retention Engine
Preventive & Early Detection Focus
Value-Centric Care Delivery
Total Cost of Care Optimization
Data & Workforce
Integrated Data & Analytics Backbone
Workforce Experience & Productivity
Financial
Aligned Financial & Contracting Models
Proven Performance, Real Results

What Modern Urgent Care looks like in the wild.

NPS Score
94
vs industry average 71
Door-to-Door
32 min
vs industry average 58 min
Google Rating
4.37
vs industry average 3.00
Patients / Day
41
vs industry average 29
Breakeven Visits (Daily)
15.7
vs industry average 43.0
SOP Adherence Rate
88 %
vs industry average 4%

Let's scope your engagement

Every engagement starts with a direct conversation.

UCP Merchant Medicine
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Strategy, execution, and AI-powered optimization for health systems building or transforming Modern Urgent Care programs.

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